Stephen
- $5M+ managed in paid ad spend over 8 years
- $10M+ in ecommerce revenue, built from zero
- Co-founder of Kipper AI & Glitching AI
- Built Nordlabs Gaming
In Person Workshop
Learn The Marketing Techniques ThatGet You Customers
A one-day, in-person workshop where two self-taught founders hand you the marketing knowledge they earned through $5M+ in ad spend across 8 years.
100% Money-Back Guarantee
If you're not satisfied, we refund your entire payment on the spot
Why Founders Stay Stuck
You've probably already tried...
You posted and got ignored
You posted on Reddit, launched on Product Hunt, and shared on LinkedIn. A few likes. Zero customers.
You watched the videos and stayed stuck
You spent hours on videos, guides, and threads telling you to “just do content” or “build in public.” You still had no clear next step.
You got advice from social media, but it's all useless
Reddit, ChatGPT, LinkedIn, X, and YouTube gave you more tactics. None of them looked at your product or told you what to do next.
You made friends and family try your product, but got no good feedback
They said it was cool. Nobody paid — and they were never going to be your real customer.
The Real Bottleneck
There's one reason you don't have paying customers. It's not because of your product — it's because you never actually learned how to get them.
Meet Your Instructors
We already made the expensive mistakes, and want to teach you what works.
Not gurus. Two self-taught builders who spent 8 years and $5M+ in ad spend learning what actually gets customers — so you can skip straight to what works.
Logan
- 400K+ followers across our brands
- Co-founder of Kipper AI & Glitching AI
- Builds AI software hands-on, from scratch
- Runs Spark, Montreal's AI founder community
From the founders of
100% Money-Back Guarantee
If you're not satisfied, we refund your entire payment on the spot
Don't feel you got value? We'll refund 100% of your payment, on the spot. That's how confident we are in our work.
Four Core Sessions
Here's Everything You'll Learn At The Workshop.
Four sessions, in order: who you're selling to, what to say to them, how to get in front of them — then live feedback on your own work.
9:00 AM
Understanding Your Customer & Your Offer
Understand who you're actually selling to — what they want, what they complain about, and the words they use. Then shape your product into an offer people understand in one line.
- Customer research
- What they actually want
- Positioning
- Your offer
10:45 AM
Creating Your Copy & Landing Page
Turn that offer into headlines and CTAs that land, on a page that keeps the promise after the click. Then set up the steps from visitor to signup so you can find the one that's leaking, instead of rewriting everything at once.
- Copywriting
- Landing page
- Visitor to signup
- Your first test
1:15 PM
Getting Traffic
The part most builders skip — and the reason nobody sees your product. Where your customers already are, how organic short-form actually works, and how to run paid ads without burning your budget.
- Where your customers are
- Organic & short-form
- Paid ads
- Hooks & angles
2:30 PM
Live Teardowns
You put your work on the screen. We break down your landing page, your funnel, and your ads live in front of the room — and tell you exactly what we'd change first.
- Your landing page
- Your funnel
- Your ads
- Live Q&A
Why Learn In Person
In Person Is Always Better
There's a reason the best schools still teach in a room. A pre-recorded video can't answer your question, can't look at your product, and can't tell you what to fix first. We can.
Your questions, answered on the spot
Ask anything about your business — your positioning, your pricing, why your funnel isn't converting — and get a straight answer while you're still in the room. Not a comment reply three weeks later, and not a generic answer written for someone else's product.
Feedback on your actual work
Your ads, your funnel, your landing page go up on the screen and we tell you what we'd change first. You also watch us do it for everyone else — so you leave having seen the same thinking applied to a room full of different products.
A room full of builders at the same stage
Everyone there built something good and is stuck on the same problem you are. You leave with people you can actually compare notes with — not another Discord you'll mute in a week.
Dozens Of Events Hosted
The Spark Community
Spark has packed rooms with founders, builders, and operators across Montreal and Eastern Canada. Same team, same standard — now teaching you the marketing behind it.
Workshop Pricing
Skills that pay you for life. Learned in one day.
$5,250 of value
Full workshop package
$199
- Understanding Your Customer & Your Offer$1,500
- Creating Your Copy & Landing Page$1,200
- Getting Traffic$750
- Live Teardowns$1,000
- Full In-Person Workshop Day$800
Total value$5,250
Today's price$199
100% Money-Back Guarantee
If you're not satisfied, we refund your entire payment on the spot.
Questions, Answered
FAQ
Can't I just learn this on YouTube?
You can learn categories on YouTube — “do content,” “do SEO,” “build in public.” What you can't get for free is the specific knowledge that costs millions in ad spend to earn, applied to your product, with your questions answered in real time.
How is this different from an online course?
A course is pre-recorded video. It can't answer your question, look at your product, or see where you're stuck. There's a reason the best schools still teach in person — real learning happens when a qualified teacher responds to you on the spot.
I'm a developer, not a marketer. Will I keep up?
That's exactly who this is built for. We're builders too — self-taught, no marketing background. Everything is taught as a process you can follow, not talent you're supposed to already have.
I don't have an ad budget. Is this still for me?
Yes. A big part of the day is where your customers already are and how to reach them without spending anything. When you are ready for ads, you get the $500 playbook for a first profitable test — not the $500k one.
Is one day really enough?
Not to learn all of marketing — nobody can teach that in a day. It is enough to hand you what took us 8 years and $5M+ in ad spend to figure out, and for you to leave with a real plan to get your first customers and reach $1k MRR.
Who's teaching, and why should I trust you?
Stephen and Logan — two self-taught founders who built Kipper AI, Glitching AI and Nordlabs Gaming, spent $5M+ of their own money on ads over 8 years, and still build software hands-on. Not gurus. Small room, and you can challenge anything we say live.
What if I don't get value from it?
Then you don't pay. Tell us on the day and we refund 100% of your payment, on the spot.
Is it in English or French?
The hosts are bilingual. Ask questions and get feedback on your work in English or French.
Where is it, and what do I bring?
Central Montreal on August 13 — ticket holders get the exact venue and details by email. Bring a laptop and whatever you're working on: an idea, a product, or a business.
Take The Next Step
Get Your First Customers
One day, in person, in Montreal. Leave with a real plan to get customers for your product — not a generic template. Seats are limited because the room is.