01Beginners with an idea
You want to start a business, but you need a clear first marketing system instead of random advice.
A one-day workshop for people who can build, sell, or start something — but do not yet know how to get customers. Learn the basics, create the asset, and get feedback in the room.



Beginner-friendly, hands-on, and taught by founders who have scaled software and ecommerce companies.

This is not for advanced media buyers. It is for people at the start: a business idea, an early company, or a product they can build but cannot market yet.
01You want to start a business, but you need a clear first marketing system instead of random advice.
02You have something to sell, but your messaging, content, or ads are not bringing in enough customers.
03You can ship the product, but getting people to care, click, and buy still feels like a black box.
Walk in unsure what to say. Walk out with a clearer offer and something live.
Each block builds on the last. You choose what you're working on, turn it into a clear message, make one real asset, then get feedback before you leave.
Bring
An idea, business, product, demo, or landing page you want to improve.
Leave with
A sharper offer, a live marketing asset, and the next test to run.
Morning
Part 1
Before funnels or ads, we get clear on who you are trying to reach, what they want, and why your offer should matter.
You leave with: A plain-English offer and the first shape of your landing page.
Small reset
Coffee, questions, and quick edits before the next block.
Late morning
Part 2
We compare organic and paid marketing, then turn your message into simple angles you can actually make and test.
You leave with: A short list of posts or ad concepts you can start testing.
Lunch
Step away, compare notes, and choose what you want to build live.
Afternoon
Part 3
Use your idea, business, or demo site to create the first real version instead of leaving with theory.
You leave with: One marketing asset you can keep improving after the workshop.
Wrap
Feedback
We go through the work, sharpen the message, and make sure your next step is obvious.
You leave with: A clearer launch plan and the next action to take.
Stephen Liberatore and Logan Robitaille bring the operator and builder sides of the table: paid ads, ecommerce, SaaS, AI software, and the practical work of turning an idea into customers.
Founder & operator
Built Nordlabs Gaming, co-founded Kipper AI and Glitching AI, and has managed millions in ad spend across ecommerce and SaaS.
Founder & engineer
Co-founded Kipper AI and Glitching AI, builds AI software from scratch, and runs Spark for founders and operators.
1 Day
Hands-on, build-it-live workshop
4 Blocks
Offer → Content → Build → Feedback
2 Founders
Teaching from software and ecommerce wins

Seats are limited so everyone can get real feedback. Come with an idea, a business, or a product you can build — leave with a sharper offer and your first real marketing asset.
Join waiting listSmall group · hands-on · beginner-friendly